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Grey Goose

Mock Spread

The challenge: choose a brand of alcohol and market one of its products in a magazine with a completely different target audience. This print ad tackles marketing Grey Goose, a vodka that is positioned as classy and sophisticated, in Deer & Deer Hunting magazine.

The ad emphasizes the fresh and natural ingredients contained in Grey Goose to speak more to the nature lovers, while still being presenting in a classy way.

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